Notebook
Our blog gives you tips and opinions on writing, business and sustainability. It's also the place to find news about our company.
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Sustainable suppliers: Commercial Group, Cheltenham
Sustainability , Business
Last week, Janet went along to see how one of our suppliers — Commercial Group — is walking the talk on sustainability.
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What’s the Black Death got to do with business writing?
Writing , Business
If it wasn't for events back in the fourteenth century, we could be writing this post in Latin. Matt looks at how everyday English helped bring power to the people (and work for copywriters).
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Computers for copywriters
Writing , Sustainability , Business
In the first of a series of posts, we’re asking ourselves: what’s IT all about? LAN, VOIP, VPN — does any of this stuff actually help us do better business, and how does it affect our sustainability ambitions?
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Should we do the right thing or the green thing?
Sustainability
Sustainability communications often focus on behavioural change, getting people to take those small steps that could add up to make a big difference. But should we be saying that sustainability is simply the right thing to do?
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Should work experience pay?
Business
We’re only small and we run a virtual office. But if we had somewhere for them to sit, we’d want to treat people on work experience like the students who get a taste of working life at Feel Good Drinks.
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More on organic language
Writing , Sustainability
The Chicken Out campaign looks at misleading labelling. And new research from the Soil Association shows the employment opportunities in organic farming.
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Organic language: marketers should promote wider benefits
Writing , Sustainability
We knew it. We’ve wondered for a while if people really swallowed all these stories about snuffling pigs you find on organic food packaging. Now we’ve found some research that suggests marketers are missing a trick by focussing on the food and not promoting the wider benefits of organic farming.
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Ten reasons to choose more sustainable business travel
Sustainability , Business
We've been looking into Polon's business travel policy. What difference does a more sustainable approach to transport make to our carbon footprint?
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Nokia environmental campaign wins Green Award
Writing , Sustainability , Our news
We’re celebrating today. The environmental campaign we worked on with Hyper and Naked has won the Grand Prix at the Green Awards. It engaged an amazing 73% of Nokia’s employees worldwide.
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Calculating our carbon footprint
Sustainability , Our news
The first step to becoming more sustainable is measuring your impact on the environment. So we’re trying to find the best way to calculate our carbon footprint. Follow our progress.